3 Simple Ways to Increase Website Traffic and Conversions

Traffic is the life blood of any blog or website. Regardless of what number of guests you get every day, despite everything you still want to attract more. Since more traffic means more chances to acquire cash and find customers.
But equally important is the traffic conversion rate on your blog. You don’t simply need traffic, you need traffic that engages with your site in different ways. You need individuals to change over into subscribers, comment on your blog posts, share your content and contact you for your premium services.
On the off chance that you get 1000 guests consistently yet your change rate is just 1%, you get just 10 subscribers per day. Consider the possibility that you just centered around expanding your transformation rate from 1% to 3%. That’ll provide for you 30 subscribers per day with no increase in traffic.
Yet imagine a scenario where you could do both – build traffic and conversations. That is the perfect situation, correct?
Here are three basic ways to attain to both these targets without evolving much

1. Leverage Long Tail SEO

As a blogger or webmaster, you clearly invest some portion of your time optimizing your content for search engines. SEO may have changed radically uver last few years, yet its still vital for drawing in consistent traffic from Google.
Everybody likes to rank for popular search terms like “fashion blogger”, “music blogger”, seo services” and so on. Anyway you know these keywords are exceedingly aggressive and it requires a lot of effort to rank on them.
Then again, a simple approach to draw in movement from search engines is to leverage long tail keywords. Google Analytics doesn’t show your traffic keywords any more, yet you can see them in Google Webmaster Tools. In the event that you look carefully, you’ll recognize that you get moderate traffic on numerous long tail keywords. They don’t get as much traffic as the high profile keywords, yet in the event that you rank on numerous long tail keywords, their combined traffic can be much higher (and easier to get).
So how would you take advantage?
Go to your Google Webmaster Tools dashboard, and click on Search Queries (under the Search Traffic label)

Here, you’ll see a list of keywords that you rank for. It will include both long tail keywords and head keywords (phrases with a one or words). Take one of the head keywords and search it on Google. When you get the search results, scroll down to the related search terms.
For instance, I took a head keyword “guest blogging” and searched for it. I get some traffic on this keyword however since it is exceedingly competitive I’m no place close to the first page. Here are the recommended search terms Google shows for this keyword.

These are the long tail keywords that Google thinks are applicable to the highly competitive head keyword, guest blogging. To leverage long tail SEO, I simply need to take some of these keywords and use them in my content where relevant. This won’t just enhance the rankings for the head keyword additionally send traffic on the long tail decisive words. You can do this with each blog post you publish (or have published before).
Neil Patel expanded his month to month blog traffic by more than 50,000 visitors using this method. It’s anything but difficult to do and doesn’t require any extra effort on your part. traffic from long tail keywords additionally has a superior conversation rate since the users are using detailed queries to searching.

 [stextbox id=”alert”] Note: This will just work in the event that you have the fundamentals of SEO effectively secured on your blog or website.[/stextbox]

2. Write Longer Blog Posts

An alternate straightforward way to support your traffic, rankings and conversations, is to compose longer blog posts. On the off chance that you search for any competitive keyword on Google, you’ll see that the dominant part of results on the first page are blog posts with more than 2000 words.
Google loves in-depth and well researched content. It ranks longer blog posts higher than shorter posts on the same topic. SerpIQ released their findings on how length affects rankings.

Here’s another graph showing the average content length of the first 10 results on Google Search.

Longer posts also get more social shares (as apparent by these stats released by BuzzSumo)

So whenever you’re composing a 1000-1500 word post, extend it to 2000+ words and make it more profitable by including more samples, pictures and connections to assets. Make your posts more far reaching and deliver more value. Use a combination of standard 1000-1200 word posts and long form 2000+ word posts. To help you with content creation, you can contract superb bloggers on job board and content sourcing sites like Elance, ProBlogger Jobs and MyBlogU.
Longer content additionally has a tendency to get more conversations, since it demonstrates your authority on a topic and differentiates you from the others.

3. Promote Content and Intelligently Engage Readers

On the off chance that you’ve been blogging frequently for a couple of months, your blog should have at least a few dozen posts on it. When a post is published, it at first gets social shares and comments. Yet as the content gets older, it slides back into the archives and doesn’t get a lot of attention from your readers.
By basically promoting this content and giving it exposure at the right times, not just would you be able to expand the time visitors spend on your site, additionally pull in consistent social commentss and comments even on the older posts.
You can do this in various ways.
You can use Evergreen Post Tweeter, a free WordPress plugin, which naturally Tweets your archive posts to your Twitter followers. You also show related posts toward the end of every blog post so that your visitors can find more content.
An alternate awesome route is to use intelligent social sharing, marketing and content engagement tools like Trendemon. It demonstrates to you which content to make and where to promote it, and then maximizes engagement by optimizing your traffic once the content is published on your blog.
The target is just to expose your content to your blog audience so it continues getting the same kind of engagement that it got in the early days.

Conclusion

Creating traffic and triggering conversions on your site does not oblige a huge number of dollars in investment and implementation of complex algorithms. You can build conversations and traffic by basically fine tuning the existing structure of your blog content. Not only are these methods more cost effective but also have a long lasting effect.